A little about me...
Hiking, Writing, and my Family (which includes 2 spoiled dogs)...
My family spends many weekends and vacations hiking throughout the US and I simply can't imagine a better way to spend time with my husband and son than on a long trail wandering through a forest or scaling a tall peak. The picture was taken at Rocky Mountain National Park in Colorado (a favorite spot).
Not long after earning my degree in psychology, I took a job at a local dealership in F&I.
A transition out of the dealership environment led me to a 20+ year career in B2B sales to car dealers. This experience led me to create my own sales copy and marketing materials. My stuff got the phones ringing and my emails answered.
After about six months, the joke around the sales department was 'What is Kristine sending out?'.
B2B Salesperson Turned B2B Writer...
In all of the years I have spent as a top salesperson, I have seen the power of sharp, persuasive copy. I have also seen copy that was a complete disaster, too.
So, when you are looking for a copywriter to create a copy that increases leads/sales or thought leadership content to build industry authority, you need someone that has been in the trenches.
Someone easy to work with, a dependable partner to help deliver your message with the same passion that you have for your own product or service.
Professional Skills Training/Education:
Google Digital Marketing & E-Commerce Certification - 2024
MS - Marketing - Western Governors University
BA - Psychology - George Mason University
Direct Copywriting/B2B Copy & Content Training - AWAI
Member - Professional Writers Alliance
Site Content Audit Specialist Certification - AWAI 2020
Social Media Certification - HUBSPOT 2020
Sales Enablement Copywriting Specialist Certification - AWAI 2021